SpinX is honored to be a part of the Business of Apps London 2026, one of the most significant events for app growth professionals. This year, Alexandra and Andreas will represent SpinX at the conference, meeting industry leaders and learning about new ideas that will shape the future of mobile apps.

The conference will take place on the 23rd of April, 2026, at The Brewery in London. With over 1000+ attendees expected, this will be a high-energy day filled with learning, networking, and real conversations about what really works in app growth today.
SpinX will also be present on the floor with our Networking Stand (Booth A), so you can easily meet us and learn about potential opportunities.
What Business of Apps London Is All About
Business of Apps London, formerly known as App Promotion Summit, is built for people who work directly on growing apps. It brings together professionals from marketing, product, CRM, and revenue teams, all focused on one goal: scaling apps effectively.
This is not a theoretical conference. It is practical, focused and designed to help you understand how to grow apps in today’s fast-changing environment.
During this event, you will get to know more about the following areas:
- AI-enabled marketing: how AI is transforming marketing teams and their ability to automate and improve marketing campaigns
- Product-led growth: how you can leverage your product to grow users
- Retention strategies: keeping users active and coming back
- Web-to-app funnels: turning website visitors into app users
- Subscription models: building steady, long-term revenue
These are just some of the areas you get to know more about during this event.
What Makes This Event Different
Business of Apps London isn’t just about sitting in sessions all day. It’s designed to be interactive and useful at every step.
- Large-Scale Networking
With over 1000 professionals attending, the event creates strong opportunities to meet people across the app ecosystem, from startups to global brands.
- Marketplace Experience
You’ll find top app platforms, tools and agencies in one place. This makes it easier to discover solutions and compare options without jumping between multiple events or meetings.
- New Additions for 2026
This year introduces new formats like:
- The Retreat
- Vertical forums
- A meeting programme
These additions make the event more structured and valuable. Especially if you want meaningful connections instead of random networking.
Why SpinX Is Attending
For SpinX, this is about staying connected to what’s really happening in the world. The world of app growth is constantly changing. AI, users, and platforms are constantly evolving and impacting how we grow apps.
By attending the Business of Apps London event, we hope to:
- Stay Updated on Trends
Knowing what’s currently working is key to creating better strategies for our clients.
- Connect with Industry Experts
Making connections with other experts in the industry is key to opening up more opportunities.
- Share Our Experience
With our presence at the Networking Stand A, we don’t just want to learn; we also want to share.
Meet Alexandra & Andreas
If you are attending the event, make sure to connect with Alexandra and Andreas. They will be available throughout the day at our stand and across networking sessions.
Whether you want to:
- Discuss app growth strategies
- Explore collaboration opportunities
- Or simply exchange ideas
They are there to have meaningful conversations and learn from the community as well.
Looking Ahead
Business of Apps London 2026 is shaping up to be a key event for anyone serious about app growth. From practical sessions to high-quality networking, it offers a complete experience for both beginners and experienced professionals.
At SpinX, we are looking forward to being part of the conversations that will define how apps grow in the coming year.
If you’re attending, stop by Networking Stand A and say hello. Let’s talk about what’s working, what’s changing and what comes next in the world of app growth.